For the past decade, RISE Festival has illuminated the desert skies with thousands of floating lanterns — each one a symbol of hope, healing, and harmony. But this year, as the beloved festival celebrates its 10th anniversary, it’s not just the sky that’s lighting up — it’s the brand experience itself.
At Edition Studios, we’ve partnered with RISE Festival to elevate how people discover, connect with, and attend this one-of-a-kind event. As a local MN agency with deep roots in creative strategy, web design, and event marketing, our goal was simple: create a digital experience as meaningful and unforgettable as the festival itself.
A Decade of Magic, Reimagined for the Moment
Rise Festival is more than a visual spectacle — it’s a powerful, shared ritual. People travel from all over the country to write their hopes, memories, and intentions on lanterns, then release them into the sky. It’s personal. It’s collective. And it’s something you never forget.
As we approached this milestone year, the Rise team wanted to honor the community they’ve built — and make it easier than ever for new guests to experience the magic.
That’s where we came in.
A Digital Experience Designed to Move You
From the first scroll to the final “Confirm Ticket” button, we rebuilt the RiseFestival.com website around one core idea: emotion meets action.
- Strategic web UX/UI design that simplifies navigation and puts storytelling front and center
- Custom web development with faster load times, improved mobile responsiveness, and an integrated ticketing system
- Immersive content strategy with visuals, video, and copy that reflect the soul of the event
- Clear, conversion-optimized paths to drive ticket sales without disrupting the experience
The result? A site that invites you in, keeps you exploring, and makes it easy to say yes to attending.
Expanding the Story Through Social & Event Marketing
Beyond the site, we developed a full event marketing strategy that meets audiences where they are — especially on social.
We’re helping Rise connect with past attendees, future guests, and brand fans across key touchpoints:
- Curated content calendars built around storytelling and community
- Short-form video strategy, integrating voiceover from the founders
- Paid and organic social marketing for events, targeting key cities and demographics
- Digital campaigns that speak to the emotion of the experience — not just the logistics
As a creative agency for events, we don’t just promote dates and prices. We design moments that create anticipation and emotional connection before the event even begins.
What We Love About This Partnership
We work with brands across many industries, but this one hits different. RISE is a reminder of why people gather — and why it matters. To us, building this brand alongside them is more than a campaign — it’s a contribution to something larger.
And as a Minneapolis-based creative studio, it’s exciting to see how far our ideas can reach — from the high desert of Nevada to inboxes, feeds, and communities around the country.
10 Years In, and Just Getting Started
This anniversary year is more than a milestone — it’s a moment to reflect, reimagine, and rise higher.
If you’re a festival, event, or experience-driven brand looking to elevate your digital presence, we’d love to talk. From web UX/UI and web design to social marketing and full creative strategy, we help brands connect deeply — and convert effortlessly.
Learn more about our Rise Festival project here
→ Let’s build something unforgettable together.
Contact Edition Studios →