Podcast – Building & Elevating Your Brand Identity with Jordan Obinger (Edition Studios) and Pat Ahern (Intergrowth)
Our very own Founder & CEO, Jordan Obinger, was recently featured on the latest episode of Intergrowth: Customer Growth Sessions!
The Edition Blog: Marketing
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Understanding the Luxury Consumer and Building a Brand that Connects
To ensure your brand catches the eye of luxury consumers, brand positioning plays a crucial role. By effectively positioning your brand, you create a distinct image in the minds of your target audience.
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We Asked 15 Bartenders: What’s the Best New Tequila That’s Earned a Spot on Your Bar? (2023)
In the last decade, the market for small-batch agave spirits in the United States has expanded significantly. Gone are the days of bartenders choosing from just a handful of tequilas to satisfy customers: now, bars have dozens of options made in many styles that are perfect for shaking into a Margarita, stirring into a spirit-forward sipper, or simply drinking straight or on the rocks.
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Jordan Obinger of Edition Studios: Five Things I Learned As A Twenty-Something Founder
Jordan Obinger is a creative entrepreneur and founder of a luxury-focused ad agency, Edition Studios, that specializes in branding, marketing, and web design. With a background in startups and investing, Jordan brings a unique perspective to the industry and is always looking for innovative ways to drive growth for his clients. He’s an avid traveler and draws inspiration from his experiences around the world to brands around the country.